Art & Copy

"Creativity can solve anything"

Aug 21 2009 TV-PG 1h 29m
Documentary

The personal odysseys of some of the most influential advertising visionaries of all time and the stories behind their campaigns.

Plot

ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolution" of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney and others featured in ART & COPY were responsible for "Just Do It," "I Love NY," "Where's the Beef?," "Got Milk," "Think Different," and brilliant campaigns for everything from cars to presidents. They managed to grab the attention of millions and truly move them. Visually interwoven with their stories, TV satellites are launched, billboards are erected, and the social and cultural impact of their ads are brought to light in this dynamic exploration of art, commerce, and human emotion.

Written by

Gregory Beauchamp, Kirk Souder, Timothy J. Sexton

Directed by

Doug Pray

Languages

English

Awards

2 wins & 2 nominations

Scores
# of Votes
1,872
Average Rating
6.8 out of 10
Metascore
62
Popularity
NA